In the spring of 2013 the authors launched a campaign on the crowdfunding platform produzionidalbasso.com as to support the production of the documentary “ Just say yes”, the second step of the cross-media project .The interest that generated from the blog and the promotion of crowdfunding has brought the authors to travel quite a lot in several Italian cities where they have been invited to share their testimony. This spontaneous tour and the strong sense of community that formed and grew around the project resulted in the successful collection of 10,000 Euros provided by crowdfunding over a period of three months.